At Piwik PRO and Cookie Information, we’ve always believed that data-driven growth and privacy compliance should go hand in hand. Now, we aim to take that philosophy even further.
Starting August 1, 2025, we’re launching a new lineup of plans designed to deliver everything you need for privacy-first marketing and analytics. It’s a shift toward simplicity, transparency, and more value – all in one place.
Here’s what’s changing, why it matters, and how it affects you.
Why we’re making this change
- Trusted, complete datasets
- Clear visibility into the customer journey
- Ethical, compliant data collection
- A platform that “just works” – from consent to conversion
Our response is a unified platform that combines Consent Management, Analytics, Tag Management, and Data Activation. These updates make it easier for you to get started, grow confidently, and stay compliant – without juggling multiple tools or contracts.
What’s new in our pricing model?
We’re moving from fragmented products to four unified plans, tailored to support different stages of growth and compliance needs. Each plan is carefully designed to deliver increasing levels of functionality, privacy assurance, and support – all while working seamlessly together.
Business plan (from € 35/month)
Our new Business plan is best for smaller organizations that want to transition to privacy-compliant analytics and make more confident marketing decisions.
This plan gives you:
- Four modules: Consent Management, Tag Manager, Analytics, Data Activation
- Up to 2 million monthly actions
- 25 months of data retention
- EU-operated hosting in Sweden
- Full compliance with GDPR, CCPA, LGPD and more
- Integrations, support or implementation services as add-ons
The Business plan includes clear upper limits to ensure predictable pricing, and starting at just €35 per month, this is the most powerful and cost-effective option on the market.
Check the price for your Business plan in our calculator.
Enterprise plan (from € 366/month)
Our enhanced enterprise plan with deeper analytics and governance capabilities to better suit organizations with expansive analytics needs and data privacy requirements.
This plan gives you:
- Five modules: Consent Management, Mobile App Consent, Tag Manager, Analytics, Data Activation
- From 1 million up to 4 billion monthly actions
- 25+ months of data retention
- EU-operated hosting in Sweden
- Private cloud hosting
- Full compliance with GDPR, CCPA, LGPD and more
- Personalized implementation, onboarding, and product training
Single-module Cookie Banner (from € 19/month)
When you only need a cookie banner for your website. 3 different tiers available, depending on how frequently you want to scan your domain for cookies, and how many subpages you need to scan.
All tiers include:
- Automatic cookie scans
- Banner customization
- Native support for Google Consent Mode v2
- Google and Piwik PRO Tag Manager integrations
- WCAG 2.2 accessibility standard
Simplified and transparent variables
The new structure makes pricing simpler, with clearer and more transparent usage-related variables and limits.
For the single-module Cookie Banner, your price depends on:
- Domain scan frequency
- Scanning depth (subpages)
Business and Enterprise plans, each has a base price, and the same two variables:
- Number of domains: Relates to Consent Management, and covers how many websites you use the cookie banner on. A domain is the main part of your website address (like ‘example.com’). It doesn’t include subdomains (like ‘www.’ or ‘blog.’) or specific pages.
- Monthly actions: Relates to Analytics, and covers the total monthly number of activities tracked on your site or app. It includes things like views, consent choices, clicks, downloads, site searches, goal completions, and API requests. Every tracked event counts as one action.
What the changes mean for current clients
We’re committed to make the introduction of the new pricing as smooth as possible.
Here’s how it affects our current clients:
- Starting August 1, 2025, most CMP-only clients (excluding small business users and resellers) will be transitioned to the Business plan.
- You’ll now get Consent Management, Analytics, Tag Manager, and Data Activation – all for the same or a lower price.
Prefer to stick with just the CMP?
No problem!
Although we’re confident that the improved plan offers users a more complete and valuable toolset, we understand that every business has different needs.
If you prefer to continue using only the cookie banner with the single-module plan, have any questions or would like to discuss your migration path, don’t hesitate to reach out at support@cookieinformation.com.
What you get
So how does this benefit you as a client, and why should you care if you aren’t a client yet?
A future-proof platform built in Europe
With growing scrutiny on U.S.-based platforms, our Business plan ensures your data is stored and processed under the highest privacy standards.
Analytics and Data Activation are hosted in Sweden, while the cookie banner remains globally accessible to meet regional requirements.
This setup gives you a transparent, compliant, and resilient platform designed around European privacy expectations.
One single platform with endless possibilities
Unifying Consent Management, Analytics, and Data Activation into one platform not only simplifies your tech stack, it fundamentally opens up new ways to grow.
Here’s how our single unified platform delivers more value:
- Collect up to 4× more session data using anonymous tracking
- Track performance from consent to conversion
- Align marketing, legal, and compliance teams with shared dashboards
- Re-engage high-intent users who declined tracking
- Optimize banner behavior by region and device
Combining these features turn your compliance foundation into a strategic growth engine.
Unified security and governance
- Built-in compliance with GDPR, LGPD, PIPEDA, TTDSG/TDDDG, and DORA
- Sector-specific readiness for finance and healthcare (HIPAA, EBA)
- ISO 27001, SOC 2, and HIPAA certification
- External third-party security audits
- Fine-grained access controls with enterprise SSO
- Choice of hosting location and full control of data residency
- Clear and complete data processing agreements (DPAs)
Ready when you are
We’re excited about what this new chapter means for your organization: more value, better tools, and the same high standards of privacy and performance.
If you have questions or want to talk through your options, we’re here to help – just reach out to your account manager or support team.
And if you’re interested in more details about our new plans, simply click below.
Frequently Asked Questions
As a current customer, will I pay more or less under the new pricing?
In most cases, you’ll pay the same or less than before. The new plans are designed to deliver more value without increasing your costs.
Take a look at our pricing page for a full overview. You can also use our Business plan calculator to estimate your monthly cost.
Can I keep my current plan?
Yes. If you prefer to keep using only the Consent Management module, just let us know, and we’ll help you stay on a standalone plan.
Please reach out to your account manager or support@cookieinformation.com.
Do I need to take action?
No immediate action is required. We’ll handle the transition and notify you of any changes. But if you have questions or want to customize your plan, we’re happy to help.
Just reach out to your account manager or support@cookieinformation.com.
When will the new pricing take effect?
The new pricing applies to all eligible plans starting August 1, 2025.
