Live Webinar
Is your cookie banner actually working?
Nearly 3 in 4 large Nordic websites placed non-essential cookies before their visitors had a say. Find out what the rules ask of your banner, which type fits your site and how to keep your insights.
Thu, Nov 5 · 14:00 CET · 30 minutes · Free · Live Q&A
Everyone who registers also gets our 5-step banner checklist and the recording.
About the session
Gonçalo Andrade spends 30 minutes on the question behind every banner: does it do what you think it does? He explains what the cookie rules ask for, puts different banner designs next to each other, and shows how to keep useful insight from visitors who decline.
Cookie banners look simple. The rules behind them, and the choices between different types of banner, are not always. Whether your current banner no longer meets GDPR requirements or still tracks what it shouldn’t, you’ll leave knowing what to look for in a replacement and how to switch with confidence. Planning a new website? The same checks apply. Respecting a visitor’s choice and understanding your audience can go together, and we’ll show you how.
Why now: cookie banners are on regulators’ radar across the EU. Discussions on the Digital Omnibus may reshape how consent works, and a banner that doesn’t do its job leaves you with data you can’t confidently use. Sorting it out now is easier than a rebuild later.
What we found
- In a review of 1,729 of the largest Nordic websites, non-essential cookies were already in place before consent on 73% of them.
- 55% still set non-essential cookies after a visitor clicked Reject.
- 79% had tried to implement Google Consent Mode v2, but only 25% did it correctly.
Source: Cookie Compliance in the Nordics 2026, Cookie Information. Based on 1,729 of the largest websites in Denmark, Sweden, Norway and Finland, in selected industries.
Agenda
- 0–8 min · The rules, simply put. What a banner is expected to do, without the legal jargon.
- 8–25 min · Different banner designs, side by side. How each type works, what happens behind it with your tags and Google Consent Mode, how to keep insight, and the checklist you take away.
- 25–30 min · Your questions. Ask Gonçalo live, or drop them in the chat as we go.
Who is it for?
- Marketing
- Analytics
- Compliance/Privacy (shown as 3 role chips.
Registered? You’ll receive a reminder before the session, the 5-step checklist for reviewing your own banner, and the recording afterwards.
Speaker
Gonçalo Andrade
Lifecycle Manager, Cookie Information
Gonçalo helps teams turn privacy compliance and data sovereignty into a marketing advantage. As a consent management expert, he knows well how a banner decision shows up in a marketer’s numbers.
What you’ll learn
Know what the rules expect from your banner
Get a plain-language view of what a banner is expected to do under GDPR regulations.
Pick the type of banner that fits your site
See different banner designs side by side, from a simple notice to granular consent, and what each one means for your visitors and your data.
Connect your banner to your tags
See how banner, tags and Google Consent Mode fit together, so a visitor’s choice is respected everywhere it should be.
Keep insight from visitors who say no
See how to keep the insight your team relies on while respecting every visitor’s choice.
Save your free seat
Everyone who registers also gets our 5-step banner checklist and the recording.
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