What is CCPA?

And how to comply with the California Consumer Privacy Act

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The California Consumer Privacy Act (CCPA) is a Data Privacy law meant to enhance privacy rights and consumer protection for residents of California, United States.

The CCPA regulates how businesses may collect, share and process personal information (PI) of Californian residents.

The new law, effective of January 1st 2020, is a result of an increased role of personal information in contemporary business practices and the personal privacy implications surrounding the collection and processing (use of) consumers' personal information.

Failure to comply with the CCPA may result in penalties up to $7500 for each violation and $750 for each affected user in civil damages.

checklist to comply with the CCPA:

  • Scan your website to detect and categorize cookies and other tracking technologies set by your website.
  • Customize your cookie banner with privacy controls and include a “Do Not Sell” link to enable users to opt-out of advertising and data-collecting cookies on your website.
  • Automate the fulfillment of California consumers' requests to access or delete their personal information.
  • Track "Do Not Sell"-requests by unique identifiers, such as account number or device ID, and respond the consumer within 45 days.

Get a 30-day free trial to Cookie Information's CCPA consent solution to comply with the California Consumer Privacy Act.

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