Cookie Information vs. Cookiebot CMP: which is the best consent management platform?

Which consent management platform (CMP) better fits your needs? What are the core functionalities or services that differentiate the two? Find out what sets them apart, and why Cookie Information is a great alternative to Cookiebot when managing cookie consent to stay privacy compliant.

Core functionality in Cookie Information vs. Cookiebot consent management platform (CMP)

When choosing a consent management platform (CMP), prioritize solutions that offer data privacy compliance, reliability, and adaptability to your business needs.

While other CMPs like Cookiebot CMP also provide key functionalities, Cookie Information stands out with fully automated scanning, EU/EEA-based consent storage, and a straightforward approach to regulatory compliance.

Both platforms offer integrations with popular CMS like WordPress through plugins and support for Google tools such as Google Consent Mode v2 and Google Tag Manager.

Feature comparison

Features

Cookie Information

Cookiebot

Cookie banner & cookie policy

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Website scan frequency

daily and weekly

daily and monthly

Unlimited banner customization

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Consent storage in the EU/EAA

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Google Consent Mode v2 integration

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Google Tag Manager (GTM) template & WordPress Plugin

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Geotargeting

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Basic consent rate statistics

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Advanced reporting

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Subdomains included for free

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Email support

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AI-powered chat

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Personalized chat & phone support

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Full support during data privacy audits

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Wider product portfolio (Mobile App Consent, Analytics)

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Languages supported

44 languages

48 languages

Cookie Information vs. Cookiebot comparison

Cookie Information’s Cookie Banner for websites and Cookiebot CMP are both European-based consent management platforms used and trusted by thousands of organizations. Both Cookiebot and Cookie Information help collect and store user consents, but there are a couple of significant differences between their advanced features and services. Compare them below to determine which alternative would be best for your business.

Cookie Information pros

Cookie Information is a Google CMP Partner with Gold Status, reflecting its high standards in cookie consent management and data privacy solutions.

As a Google-certified CMP, the website cookie banner offers seamless integration with Google Consent Mode v2 and easy implementation through Google Tag Manager, providing a streamlined approach to managing user consent.

Learn how to install Google Consent Mode v2 in your Tag Manager with this easy-to-follow, step-by-step video tutorial:

Watch video →

From quick setup to exceptional customer support, Cookie Information ensures both enterprise and small businesses stay privacy compliant while enhancing user experience. Here’s a closer look at its key advantages:

1. Quick and easy setup

Installing a website cookie banner from Cookie Information is straightforward, with setup taking under 10 minutes, including the default integration with Google Consent Mode v2. The first step is always a free 14-day trial where you can test all the functionalities and premium features before subscribing to a free or paid plan.

2. Customizable design options

Cookie Information offers unlimited design options, with the banner being fully customizable. You can change colors, fonts, add your own brand logo, and adjust the text of your banner and buttons. Both consent solutions also offer the option to get support with the banner design if needed.

3. Secure data storage and regulatory compliance

The user consents collected are safely stored on EU Servers for 5 years. This ensures that you’re always ready for a data privacy audit and don’t have to worry about manually exporting records for safe-keeping.

Read more: How to handle audits

4. Advanced analytics, reporting and Compliance Dashboard

Cookie Information offers advanced consent rate insights and monitoring features that can be used for consent rate optimization. The platform’s Compliance Dashboard (part of their Professional package) enables users to monitor non-EU data transfers and identify new or unclassified third-party cookies and trackers as well as assign them to the right cookie categories.

By offering more comprehensive analytics and reporting, with analytics dashboarding with Piwik Pro integration, Cookie Information stands out from competitors such as Cookiebot.

5. Exceptional customer support

The customer service offered by Cookie Information has been highly praised across review websites, with a response time of under 4 hours. In the custom packages, you can also get personal guidance via phone and email for your business case from a dedicated personal account manager.
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Aug 17, 2023
“We have 20+ clients running on our Cookie Information partner account”
What do you like best about Cookie Information?
Their support is second-to-none. Reply within minutes and you can even get personal phone support. This has been essential for my team, as we are not specialized in consent implementations.
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Mar 24, 2023
“Fast, easy and great support”
What do you like best about Cookie Information?
The self-help section is excellent. Since my company is small and we don’t have the resources to outsource, the do-it-yourself approach was what I had to do. The guides were super easy and I could set everything up nicely. Customer service quickly answers and checks if you hav e done a good job.

Cookie Information cons

Some parts of the cookie consent management platform can be improved in terms of design and UX. The flow is not always intuitive, but recent improvements in the product show it’s constantly developing and gaining new advanced features. To balance this out, customer support is always available with guidance, and they also provide an extensive library of support articles that help with implementing and customizing your website consent banner.
Cookie Information offers a free plan and two paid plans. The paid plans are competitively priced but may initially appear slightly more expensive than some competitors (like Cookiebot). However, they offer added value, including enhanced support and more frequent website cookie scans. Pricing also varies based on the number of subpages on your site but also additional factors, such as monthly usage.

Price comparison: Cookie Information vs. Cookiebot

Cookie Information

Cookiebot

Free trial available

14-day

14-day

Free plan available

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Paid plans


From €15 domain / month

500 pages, weekly scan


From €35 domain / month

5000 pages, weekly scan


From €53 domain / month

5000+ pages, weekly scan



€7 domain / month

50 pages, monthly scan


€15 domain / month

500 pages, monthly scan


€30 domain / month

3500 pages, monthly scan


€50 domain / month

3500+ pages, monthly scan

Cookiebot pros

It’s easy to get started with Cookiebot. In under 10 minutes you can have a functioning cookie banner on your website. They offer a 14-day free trial, which allows you to test out the platform and its features. And they recently introduced an improved UX that makes the onboarding smoother and more intuitive.

They have a free-forever price model for very small companies (websites with up to 50 subpages) with limited features available. This is a good solution for small companies that need a cost-effective cookie banner.

Cookiebot offers geotargeting – enabling you to show the consent banner and request user consent only in specific countries or territories. Their cookie consent solution determines in real-time which countries the visitors come from and displays the banner according to what you’ve set up.

Cookiebot cons

The customization options available are not as flexible as for other consent management platforms. While they also offer HTML, JavaScript and CSS customization, not everything in the banner can be modified.
The level of customer support offered by Cookiebot is limited to email and online help articles. While their chat is pretty useful and powered by AI,reaching a real person and getting quick answers to your specific questions can be more difficult.

Is Cookie Information a good Cookiebot alternative?

Features
As seen from the overview above, Cookie Information provides a couple of additional features essential for achieving privacy compliance, such as storage of consent logs for 5 years or advanced insights through their dashboard (enabling you to optimize conversion rates or quickly spot compliance risks).

Product roadmap

Cookie Information has been expanding their product portfolio in recent years, offering a wider range of privacy products (such as mobile app consent or first-party data analytics through Piwik PRO, Data Discovery and Whistleblower), making it the preferred solution for marketing teams’ tech stacks and data-driven companies worldwide.

Pricing

When it comes paid plans, Cookiebot is a slightly cheaper solution and can be preferred by very small companies with basic compliance needs. While Cookie Information’s prices are a bit higher, the features included and availability of support are often worth the small price difference.

Comparing free CMP plans, Cookie Information offers competitive features at no cost and a package that rivals many cookie consent solutions.

User rating comparison

Platform

Cookie Information

Cookiebot

How to switch your cookie banner from Cookiebot to Cookie Information in 4 easy steps

Follow these 4 quick steps to migrate to Cookie Information consent management platform today:

Sign up for a free Cookie Information account (you start with a free trial period of 14 days), add your domain and customize your consent banner template. Your consent banner script is ready to install, with Google Consent Mode v2 enabled by default so you comply with Google’s EU user consent policy.

Find and remove any existing Cookiebot scripts or SDKs from your website, e.g., Testing CDN or Production CDN scripts.

Implement the consent popup directly through the source code, Google Tag Manager or different CMS integrations. Replace any CookieYes configurations for cookie management, consent, or data privacy compliance with Cookie Information ones.

Clear your website’s cache to ensure the new consent banner is now displayed to website visitors. Check your cookie scanner results to see if you need to define or add any unclassified cookies or other online tracking technologies running on your website. Don’t forget to test to make sure everything’s working correctly and there are no errors.

For additional information on consent banner setup, refer to our full CMP implementation guide.

Try Cookie Information – the cookie banner that supports your marketing goals.

More consent management platform comparisons

Frequently asked questions

Cookie Information is a European-based consent management platform (CMP) that helps marketers comply with data privacy regulations, such as the European Union’s General Data Protection Regulation (GDPR) and other local laws, like the Norwegian E-Com Act, by effectively managing and documenting user consent.

Read also: Norwegian E-Com Act compliance checklist: a guide for marketers in 2025

Yes, Cookie Information is a Google CMP Partner and its cookie banner for websites is a Google-certified CMP, ensuring it meets Google’s technical standards for consent solutions and integrates smoothly with Consent Mode v2 and ad tech services.

Read also: Top 10 questions about Google’s Consent Mode v2

Yes, Cookie Information offers a free CMP plan with competitive features that rival many paid cookie consent solutions, making it an attractive option for businesses seeking robust compliance tools without initial costs.

Check pricing

What is Cookiebot?

Cookiebot™ is a Consent Management Platform (CMP) that’s part of Usercentrics product portfolio, and supports the Transparency and Consent Framework (TCF) and Google Consent Mode v2.

Is Cookiebot GDPR-compliant?

Cookiebot CMP by Usercentrics is a consent management platform (CMP) providing the technology developed to help you achieve GDPR compliance.

What does Cookiebot offer?

Cookiebot CMP is a consent management platform designed to help businesses achieve compliance with global privacy laws, offering features such as automated website cookie scanning, geotargeting, and tools to streamline consent handling for websites.

How does Cookiebot work?

Cookiebot CMP auto-blocks all cookies and personal data processing on your domain until users have given their granular consent to which trackers, they will allow activated – ensuring that your website fully lives up to the GDPR requirements for prior consent.

You may find more information on how Cookiebot works on their website.

What are the cons of Cookiebot?

Cookiebot CMP’s pricing structure can become expensive for websites with many subpages. Additionally, its customization options are less flexible than other consent management platforms, as not all elements of the consent banner can be modified.

Customer support is also limited, relying mainly on email and online help articles, making it harder to quickly reach a real person for specific queries.

What data does Cookiebot collect?

Cookiebot collects configuration data, based on your direct input to their cloud service Cookiebot after login, like the domain name(s) of the website(s) where you implement the service and configuration of the content, looks and behavior towards website visitors (end users).

What is the Cookiebot CMP price calculation based on?

Cookiebot CMP’s pricing is based on the number of subpages scanned on your website, which can make costs higher for large or complex sites.

How do I get rid of Cookiebot?

If you’re looking to find out how to cancel your Cookiebot subscription, you can delete your account.

When you delete your account everything will be irretrievably deleted (this includes content, consent logs, scan reports etc.).

  1. Log into your Cookiebot Account.
  2. Open “My account” (right top corner)
  3. Click ‘Cancel My Account’
  4. Fill out the form
  5. Click ‘Cancel My Account Now’.