What is GDPR? And how does it affect your website cookies?

What is GDPR? And how does it affect your website cookies?

Everyone has heard of the GDPR, but what is it? And what how does it affect your website cookies? Here we explain the General Data Protection Regulation and how to comply with it.

What is the GDPR?

The General Data Protection Regulation (also known as the GDPR) is a European Union Law aimed at ensuring that Personal Data is handled by companies under a Lawful Base while ensuring its Security, Privacy, and Confidentiality.

Link: ePrivacy & GDPR. Legal obligations you need to be aware of

What are personal data?

Personal Data are any type of data which on its own or when cross-referenced with other data enables the “Univocal Identification” of a Natural Person (the data subject). Depending on the scope and the purpose of such processing activities that is a potential risk factor towards the data subject to whom it pertains.

What is processing of personal data?

Personal data processing means collecting; accessing; storing; processing and/ or sharing personal data.

When do I process personal data?

Cookie collect and process your website visitors' personal data. Every time a person visits your company website, cookies are stored; cookies are accessed; cookies are changed in the browser of the visitor. These data typically comprise language settings, screen size, items in the basket, but can also comprise information about the user's IP-address, choice of browser and online behavior. Marketing cookies track the users across the website and internet with the purpose of creating online profiles for direct marketing.

Link: What is a cookie?

Who are subject to the GDPR?

Companies within the European Union must observe GDPR towards all data subjects regardless of their geographical location, whereas Companies outside of the European Union must observe GDPR towards European Union resident data subjects.

Who is responsible for complying with the GDPR?

It is the owner of the website or the company's Data Protection Officer (DPO) who is responsible for complying with the regulations in the GDPR in relation to the data cookies process. Even though the cookies are not owned by the company, but are third-party cookies e.g. Google Analytics, Facebook Pixel, YouTube or Addthis.

Link: Am I a ‘data controller’ or a ‘data processor’? And why is it important anyway?

What is my task?

First and foremost, a valid cookie pop-up banner on your website which has to:

  • Inform visitors of the website's use of cookies
  • Collect visitors' consent (and store them for 5 years as required by law)
  • Give visitors a possibility to opt-out of cookies (no to tracking)

What can Cookie Information do for you?

We can help you reach the level of GDPR compliance you desire. We are a global privacy-tech company offering privacy solutions to both public and private sector. Our Consent Solution is used by more than 1000 clients and yearly we collect 6 billion consents.

Cookie information's Cookie Consent Solution includes:

  • Frequent scanning of your website for cookies and other tracking technologies
  • Blocking of cookies which transfer personal data
  • Privacy Controls for opt-out of cookies
  • Cookie consent pop-up
  • Cookie policy
  • Storage of consents (in case of inspection)
  • Knowledge Base (information on all cookies)

Link: Cookie Information's Consent Solution

Become GDPR compliant today! Book a meeting with one of our GDPR experts and get a professional solution.